Microsoft today is launching OneApp, a new software application that allows "feature phones" to run popular mobile phone applications such as Facebook, Twitter, Windows Live Messenger and Mobile Wallet.
OneApp was designed to make is easy for feature phones with limited memory and processor to have access to popular applications.
? The OneApp lightweight on-phone footprint of just 150 KB makes the initial installation easy and fast.
? OneApp dynamically launches just the parts of a mobile app that a person wants to use, eliminating additional installation time and the need for a person to store all of the mobile apps on the phone.
? OneApp includes cloud services that help offload processing and storage from the phone to the Internet, improving overall performance.
? OneApp uses data networks efficiently to reduce data access charges, saving money for the customer.
Microsoft sees this as being complementary to our Windows Mobile strategy and will help bring mobile apps and services to emerging markets.