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Amazon's Dynamic Perspective and Firefly SDKs Bring Developers to Fire Phone
      07/22/14 02:47 PM

Amazon today announced that Amazon Appstore selection has nearly tripled over the past year, and since Fire phone launched, the rate of app submissions to the Amazon Appstore has more than doubled. App submissions are at record levels in the 5 week period since launch. In the few weeks since Fire phone launched, developers have already found innovative uses of the phone's enhanced carousel, Dynamic Perspective and Firefly. Here's more info:



Innovative Apps and Games with Dynamic Perspective, Firefly and Fire Phone's Enhanced Carousel

Fire phone is the only smartphone with Dynamic Perspective and Firefly, two new breakthrough technologies that allow customers to see and interact with the world through a whole new lens. Dynamic Perspective is an entirely new sensor system that responds to the way a customer holds, views and moves the phone. Firefly quickly recognizes things in the real world--web and email addresses, phone numbers, QR and bar codes, movies, music, and millions of products, and lets the user take action in seconds--all with the simple press of the Firefly button. In addition, Fire phone's enhanced carousel allows users to see dynamic, relevant information related to the app or game directly on the home screen without needing to launch into the app.

Other apps include:

In its new Fire phone app, Fandango, the nation's leading moviegoer destination, is showcasing a top-10 movie list right on the home screen carousel that deep links to show times at nearby theaters for fast on-the-go ticketing. Taking advantage of Dynamic Perspective, directly from the home screen, moviegoers can tilt their phones left to reveal Fandango user movie reviews, navigate moviegoing menus, and see custom video playlists of related movie trailers, celebrity interviews and Fandango's original shows "Weekend Ticket," "Mom's Movie Minute" and "Reel Kids."

eBay allows shoppers to access top eBay Deals from Fire phone's home screen. Once a shopper is in the app and searching eBay's inventory, the tilt gesture activates search refinements and filters without needing to tap the screen.

When players play Magmic's Rubik's Cube, there are several gestures they can use to navigate the game. By tilting the device, players are able to quickly and easily rotate the entire Rubik's Cube, or they can use their head to peek around the edges of the cube to get a view of any side at any time.

In Amazing, a puzzle maze game developed by Fluik, the player can explore the specific level they are playing by using their head to look around to map out their course.

In Republique, by Camoflaj, a woman named Hope uses a contraband phone to connect with players who assist in her escape.

Trove, a news streaming service, surfaces news and information to users related to the product they capture with Firefly--a unique technology that lets users take action in seconds based on what Firefly recognizes in the real world. For example, Firefly a Transcendence movie poster, and get the latest news related to the movie and Johnny Depp.

Kik is the smartphone messaging app used by 40% of US teens that lets people connect with their friends no matter where they meet--at school, on their favorite social app, or in an online game. On Fire phone, Kik shows customers their latest messages listed below their multi-dimensional carousel icon on the home screen.

TV Guide shows the "trending tonight" list from Fire phone's enhanced home screen.

To learn about how to develop for Fire phone, see what's included in the Dynamic Perspective and Firefly SDKs, visit developer.amazon.com/firephone








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