The $139 NOOK Simple Touch Reader and the $249 NOOK Color Reader?s Tablet and accessories arrive at Target on October 2, 2011. NOOK is now available at Best Buy, Books-A-Million, Fred Meyer, Office Max, P.C. Richard & Sons, Radio Shack, Staples, Target and Walmart, in addition to Barnes & Noble and www.bn.com
Barnes & Noble?s NOOK product line uses the element of touch to achieve simplicity and ease of use. The NOOK Simple Touch features extra-long battery life on the ultra-light, portable 6-inch eReader with the most-advanced E Ink Pearl display and the most social reading experience ever ? all for just $139. With a simple tap, it?s intuitive and easy to navigate, shop and read.
For customers who love to read everything in rich color, NOOK Color features a stunning 7-inch VividView Color Touchscreen. Ideal for reading a wide variety of content including books, immersive children?s picture books, an expansive collection of interactive magazines, newspapers and more, The best value tablet at just $249, NOOK Color also offers the most-requested tablet features, including high-quality NOOK Apps, built-in e-mail, and an enhanced Web experience. With all NOOK products, customers gain access to Barnes & Noble's expansive NOOK Bookstore of more than two million digital titles, and the ability to enjoy content across a wide array of popular devices.